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Eddie - A Viagra Connect digital subscription service

Hannah Alderton 15 May 2018

Well Pharmacy has launched ‘Eddie’, the first digital subscription service for Viagra Connect in the UK.

Well was one of the first pharmacies to sell Viagra Connect (sildenafil) in-store over-the-counter from 12th April this year, and now the pharmacy chain has made the solution even easier by launching a hassle-free, discreet, online subscription service for men with erectile dysfunction (ED).

Viagra Connect is now available without a prescription through the geteddie.co.uk website. The product is delivered in unbranded packaging to the door of the customer with bank-grade data security, and no prescription fees or delivery charges to pay.

Dan Sheldon, Head of Digital at Well said, “Eddie is a friendly, convenient, simple way for our customers to get the treatment they need. Most importantly, it’s safe.”

John Nuttall, CEO at Well, said: “Digital services like Eddie are essential for the continued growth of our business. Customer expectations and demands are ever-increasing, and we need to evolve our offering to meet and exceed those expectations”.

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