Novartis’ heart failure drug Entresto supported by new study

New Novartis study supports heart failure drug Entresto as foundational HFrEF therapy and in-hospital initiation in appropriate stabilised heart failure patients.  Novartis has announced the...

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Government grant for research into new class of antibiotic

A new class of antibiotic hailed as the 'last line of defence' in the battle against drug-resistant superbugs such as MSRA and VRE is...

HFMA’s Chris Calkin on how the money in the NHS system...

How does the money flow through the NHS? Here’s the inside intelligence. The complicated structure of the NHS is often impenetrable, even to those who...
Images of scientists and genome to show using data to personalise cancer care

The benefits of using data to personalise cancer care

Reform research A data-driven approach to personalised cancer care published today, finds that a more effective use of data could bring about much-needed improvements...

The coming storm in the pharma supply chain

Keith Bontrager was a pioneer in mountain bike design who famously spoke of a ‘value triangle’ when it came to bikes. “Strong, light, cheap...
Syringe with liquid- Pharmacy’s role in vaccinations

Pharmacy’s role in vaccinations: Protecting the nation’s health

What is the pharmacy’s role in vaccinations? Flu is a major cause of harm to individuals, leading to around 16,000 attributable deaths last season (over...

Nick Bruce joins MAP Biopharma Limited to enhance market access capabilities

MAP BioPharma enhances market access capabilities by hiring the Director of Value Access and Policy at Amgen UK- Nick Bruce joins MAP Biopharma Limited.   Nick...
Christian Schweiger on How do big data insights transform your sales teams' approach?

How do big data insights transform your sales teams’ approach?

Can close working between medical science liaisons and sales teams help to strengthen relationships between pharma and key opinion leaders?
pharma sales representatives meeting digitally through computer screen

How do pharma sales representatives engage in a multichannel world?

How the pharma sales representatives of the future will engage successfully with customers in a multichannel world
Tony Cox author of Digital tools help pharma to create compelling propositions

Digital tools help pharma to create compelling propositions

When pharma companies first began to introduce digital tools and strategies into the marketing mix, they relied heavily on e-details, which simply enabled them...