Banner Image

Login

 User: 
 Pass: 
Forgot your password? SUBSCRIBE
Home
Subscribe to Magazine
Pf Articles
Events
Meeting Venues
Contact
Banner Image
Banner Image

Articles

  • Power to the people

    29 Jun 2010
    The coalition’s recently unveiled Programme for Government and proposals for a new Health Bill promise significant change for the NHS. Patient power, value-based pricing and clinical leadership will be take centre stage. But what will it mean for pharma? Chris Ross examines the rhetoric. Read More

  • Could do better: a mid-term report on pharma market access

    29 Jun 2010
    Market access has for some years been one of pharma’s most widely used buzzphrases. But now it is one of its highest priorities. New data shows the industry know it can no longer pay lip service to the notion of market access. It can, and must, do better. Chris Ross reports. Read More

  • The power of networks

    29 Jun 2010
    Research has shown that peer opinion is one of the most significant influences on doctors’ prescribing behaviour. So how can you maximise the impact of your customer meetings? Matthew Butcher investigates. Read More

  • The rookie manager: your first four weeks

    29 Jun 2010
    Just been promoted or seeking promotion to regional management? Ama Verdi-Ashton shares the benefits of her experience in the industry to ensure you get the best start in the job. Read More

  • Account management: how do you measure up?

    28 Jun 2010
    Changing sales models are demanding new skills from pharma sales teams, as many make the transition to a more locally focused and relationship-based approach. But how do your account management skills compare to the rest of the industry? Read More

  • A glimpse of coalition – ABPI Conference 2010

    29 May 2010
    Pf Editor Chris Ross reports on an annual ABPI conference coloured by pre-election fever and driven by a determination for industry and NHS to work together for the good of the nation. But will the wider industry be able to build on its manifesto pledges? Read More

  • UK pharma past, present and future – ABPI launches Annual Report and plans for 2010

    29 May 2010
    The ABPI has promised that in 2010 the UK will start to move into a position of world leadership in creating, valuing and accessing healthcare innovation. Read More

  • IMS predicts industry growth of 5-8%, but UK is given poor prognosis

    29 May 2010
    The global market for pharmaceuticals is expected to grow nearly $300 billion over the next five years, reaching $1.1 trillion in 2014, says IMS Health. Read More

  • Pharma and the online revolution

    29 May 2010
    ExL Pharma’s recent Digital Pharma Europe Conference walked the talk of social networking. Pf reports on the event and provides a 'who's who' of Pharma 2.0. Read More

  • Do you need to be better eQIPPed?

    29 May 2010
    This acronym seems to be all-consuming for both the ABPI and the NHS at the moment. Alan Jones continues our series looking into the QIPP agenda. Read More