by Joel Lane
29. October 2010 15:02
Leading community pharmacy Lloydspharmacy has acquired an 80% shareholding in Betterlife Healthcare, the UK's largest online and mail order retailer of mobility and assisted living products.
The acquisition will enable Lloydspharmacy to offer a wider range of devices for independent living, including mobility scooters, kitchen and bathing equipment, lifts and homecare products.
Two of Betterlife Healthcare's founding directors, Derek Abrahams and Grant Abrahams, will work with Lloydspharmacy to offer the company's range of products via the pharmacy's website and through its network of over 1,650 pharmacies in the UK.
Betterlife Healthcare will retain its existing brand and continue to trade from its existing website. A new sub-brand will be introduced for mail order and in-pharmacy customers.
"Betterlife Healthcare is an excellent strategic fit with Lloydspharmacy that will enable us to offer customers of both companies access to a much wider range of healthcare products," said Paul O'Hanlon, Lloydspharmacy Director.
"Lloydspharmacy has pioneered the provision of online pharmacy and healthcare services, including development of an online doctor service. Betterlife enables us to build this online offering and also take their products to a whole new customer base via our UK network of community pharmacies."
"We are delighted to be selling the Betterlife business to a strong healthcare brand such as Lloydspharmacy and look forward to working with our new partners to continue building the business and service offering," said Derek Abrahams, Betterlife Healthcare Director.
Both Lloydspharmacy and Betterlife Healthcare have pioneered the selling of healthcare products and services via the Internet.
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